Posts tagged User Testing
41 Shades of Google: Intuition or User Experience Testing?

Years ago, I came across an open letter called Goodbye, Google. The letter was written by a visual designer at Google who got frustrated by the constant level of testing and iteration:

“Yes, it’s true that a team at Google couldn’t decide between two blues, so they’re testing 41 shades between each blue to see which one performs better. I had a recent debate over whether a border should be 3, 4 or 5 pixels wide, and was asked to prove my case.

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