Posts tagged Design
Designing for the Enterprise

Bloated, complicated, and fragmented. These are just a few of the many words that are often used to describe the user experience of enterprise software and applications.

These types of applications are built for a company’s day-to-day operations; and when designed correctly, they can streamline workflows, increase productivity, and reduce the amount of rework required to complete a task.

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Design Thinking Lessons Learned from the Hawaii Missile Alert

All too often, a poorly designed UX is a contributing factor.  The facts are that humans also design the business critical apps that were used during the incident.  And a human at the agency has to recommend or design the app used in this case. And therein lies the irony. It’s often the last person pushing the button that gets the blame.

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Design Innovation: What Apple Gained When They Put Users First

Ideated in the 1960’s, design thinking is now garnering attention as a highly effective business strategy. Due to its demonstrated success within the design industry, many companies continue to adopt  design thinking as a general approach to problem-solving due to its ability to inspire and enable innovation, a key factor at play for today’s most successful companies.

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41 Shades of Google: Intuition or User Experience Testing?

Years ago, I came across an open letter called Goodbye, Google. The letter was written by a visual designer at Google who got frustrated by the constant level of testing and iteration:

“Yes, it’s true that a team at Google couldn’t decide between two blues, so they’re testing 41 shades between each blue to see which one performs better. I had a recent debate over whether a border should be 3, 4 or 5 pixels wide, and was asked to prove my case.

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